In your 20s, your skin is naturally glowing, smooth, and resilient thanks to high collagen levels. But even now, collagen starts to slow about 1% per year which is when the first fine lines and wrinkles can begin to appear.
This is the perfect time to focus on prevention and protection. Simple daily habits go a long way in keeping your skin healthy and radiant. SPF every day to shield against sun damage. Gentle cleanser and moisturizer to keep skin hydrated and balanced. Regular exfoliation and toning to maintain smooth, even skin. Preventative Botox or other neurotoxin treatments 1–4 times per year to prevent early lines. Starting these habits now sets the foundation for long-term skin health and a youthful, glowing complexion.
PREVENTION IS KEY
YOUR 20
In your 30s, subtle signs of aging may start to appear. Fine lines, early wrinkles, and changes in skin texture or firmness can become noticeable as collagen and elastin production gradually slows. This is the perfect time to focus on prevention and rejuvenation:
Wrinkle relaxers (such as Botox) to soften early lines and prevent deeper wrinkles. Collagen induction therapies like microneedling and biostimulators to improve texture, firmness, and long-term skin health. Daily SPF, cleanser, and moisturizer to protect and hydrate your skin. Regular exfoliation and toning for a smooth, even complexion. Combining daily care with preventative and regenerative treatments helps you maintain a radiant, youthful look while slowing the visible signs of aging.
Early signs appear
YOUR 30
In your 40s, the effects of aging become more noticeable. Fine lines may deepen, wrinkles can become more prominent, and skin may start to lose volume, firmness, and elasticity as collagen and elastin continue to decline. At this stage, a combination of preventive and restorative treatments is key:
Wrinkle relaxers to soften expression lines and prevent new ones from forming. Collagen induction therapies such as microneedling and biostimulators to restore firmness, smooth texture, and stimulate natural collagen production. Advanced skincare routines with antioxidant serums, targeted treatments, SPF, and hydrating cleansers and moisturizers. Exfoliation and toning to maintain even skin texture and promote a healthy, radiant glow. By integrating daily skincare with professional treatments, you can maintain a youthful, resilient complexion and address the changes that naturally occur in your 40s
Restore and rejuvenate
YOUR 40
In your 50s, skin undergoes more significant changes. A combination of restorative, regenerative, and volumizing treatments can help maintain and revitalize the skin . Wrinkle relaxers to soften expression lines and prevent new ones. Collagen induction therapies like microneedling and biostimulators to restore texture, firmness, and stimulate natural collagen. Dermal fillers to replace lost volume, enhance contours, and smooth deeper folds. Hydrating skincare including restorative serums, antioxidants, peptides, and nourishing ingredients to repair, protect, and rejuvenate complexion. By combining daily care with professional treatments that address aging, volume loss, and hormonal changes, you can maintain a resilient, radiant, and youthful-looking complexion in your 50s and beyond.
Aging is inevitable. Looking your age is not
Maintain & Revitalize
50+
SELECT YOUR aGE RaNGE
credentials
Linda graduated from Binghamton University and is a Board-Certified Family Nurse Practitioner. She received her post-master’s certification through the American Academy of Facial Esthetics. Her style in aesthetics is to maintain your unique natural appearance with an emphasis on preventative care measures to age gracefully. She is passionate about helping women & men feel supported and safe to experience aesthetic and wellness treatment and continue supporting them in their path to wellness.
Linda West, FNP-C
-Kate b.
"Prior to my first treatment, I was a bit hesitant about the whole process. Linda immediately made me feel confident, comfortable, and fully aware of everything she was going to do. She talked me through all of the steps beforehand and addressed any questions I had as well. After just two treatments, it's been incredible to see the lasting results I've experienced. It looks so natural and feels incredible. Linda's calming presence makes you feel relaxed throughout the entire process, and I highly recommend working with her on any and all treatments!"
-holly g.
"Let me start by saying, when I first met Linda, she radiated kindness, sweetness and professionalism. When I learned she was doing Botox I knew there would be no one else for me do conduct this service. Linda is so gentle and understanding of exactly what you are looking for. Her consultation pre service is so detailed so she can understand exactly what you are looking to have done.
-hEaThER h.
"Working with Linda to find the best treatment for the results I was looking for has been amazing. When I met her, I immediately felt her calming presence. She explained my options and the entire treatment to me beforehand, making sure I was comfortable before getting started. The results were beautiful."
